DOWNLOAD THE APP: Winter Sports
Microsoft and Nokia Lounge at 10,000 ft
For the second consecutive year, it is becoming a tradition that Microsoft and Nokia participate in the outdoor educational events. One of these events is National Academy, an week long event in Snowbird, Utah, at an altitude of 10,000ft gathering top ski and snowboard instructors from North America. PSIA-AASI is a 75-year old educational organization, uniting 32,000 professional ski and snowboard instructors. In 2013 Microsoft and Nokia teams participated in this event with a launch of Winter Sports, a ski and snowboard sports tracking app for Windows Phone and Windows.
Outdoors Industry and Windows Devices
This year, we expanded our collaboration with the organization, by creating an on-site Microsoft/Nokia Lounge, equipped with Xbox One, fitness apps and games, and bringing 60+ Windows Phone devices: from smallest Nokia Lumia 520, to top of the line Nokia Lumia 1020 phone with 41 megapixel camera, Nokia Lumia Icon and large 6" screen Nokia Lumia 1520 phablet, as well as Microsoft and Nokia tablets, such as Microsoft Surface. Each instructor could use Winter Sports app, tracking activity on the mountain. Winter Sports app uses Microsoft Azure cloud to store tracking information securely and reliably.
Windows Phone apps
This event helps Microsoft and Nokia to collaborate with top sports and outdoor organizations, having devices used in real-life mountain high-altitude conditions, taking professional grade pictures and sports activity tracking and gathering feedback from top North American ski and snowboard instructors, including National Team champions. Thanks to this collaboration we successfully launched these top apps for Windows Phone and Windows:
Microsoft/Nokia Lounge at 10,000ft
Microsoft/Nokia Lounge at 10,000ft in Cliff Lodge was set up for the whole week to present latest gadgets from Microsoft and Nokia, and became an Xbox One playground. For one week we entertained instructors with latest fitness and sports apps and Xbox games, demoed latest Windows Phones and Windows tablets, as well as Nokia accessories, such as wireless speakers, wireless chargers, headphones, phone batteries and more.
During the trade show we also had Verizon on site, selling Windows Phone devices. After ski and snowboard instructors were introduced to Winter Sports app, they were very interested in purchasing top of the line Lumia Icon devices with unbeaten screen resolution and 20 megapixel camera. We certainly recommend these devices for ski instructors, because of their quality, reliability, great camera resolution, built-in action shot features and apps such as Winter Sports.
Educational On-Snow Events
Some of Microsoft's own team are certified ski instructors and participated in the on-snow educational groups. We skied Snowbird and Alta, tracking skiing with Winter Sports app: in one week the app tracked 3,000,000+ vertical feet, tracking supported by Microsoft Azure cloud technology. Anyone had an opportunity to try one of several Windows Phone models. Great thing about Windows Phones is that they support a variety of form factors and features: from best camera phone in the world: 41 megapixel Lumia 1020, to a small footprint very inexpensive Lumia 520, to 20 megapixel Lumia Icon device.
In-class events and trade shows
During the National Academy we had a number of in-class training events and a trade show. During the trade show we had a joint Microsoft/Nokia/Verizon booth set up, with devices available for sale from Verizon. A number of high end Windows Phones were sold and activated at Verizon booth.
Next Year
We are planning to continue working with National Academy and bring the excitement of technology and new devices to the world of outdoors.
DOWNLOAD THE APP: Winter Sports